Stop Guessing. Start Solving.

Kelly Morgan, PhD

Strategic EdTech UX Partner

Educator Insights.
Strategic UX expertise.
Products that actually work in classrooms.

I spent 15 years as a high school chemistry/phsyics teacher. I know what it's like when EdTech promises to save time but actually adds three more steps to your workflow.

Here's what I learned: Great educational content fails when it's not built with deep understanding of how educators actually work.

Your team is drowning in feature requests. Your product isn't getting adopted. You're shipping features that sit unused.

I partner with EdTech companies ready to move from opinion-driven decisions to evidence-based strategy. From feature-factory mode to products teachers actually use.

Ready to stop guessing?

Checkout Resources

Does this sound familiar?

Every stakeholder has a "must-have" feature and you can't prioritize them all

Roadmap decisions happen in meetings, not based on user data

You built great content—teachers just aren't using it

You're shipping features to hit deadlines, not solving real problems

Does this sound familiar?

Every stakeholder has a "must-have" feature and you can't prioritize them all

Roadmap decisions happen in meetings, not based on user data

You built great content—teachers just aren't using it

You're shipping features to hit deadlines, not solving real problems

Want this instead?

You sleep better because your roadmap is backed by data, not just the loudest voice in the room

When stakeholders question a decision, you point to evidence—not gut feelings

You know your product genuinely makes teachers' lives easier, not harder

Start making the change!

Checkout Resources

My Approach to Creating Strategic Impact

Partnership, not just deliverables

We're in this together. I'll challenge your assumptions and push for what's best for users—even when that's not the easiest path. You'll always know where I stand.

DesignOps & research systems built right

I organize the chaos. You probably have more research than you realize—it's scattered across Google Drives and Slack threads. I find what you already know, identify the gaps, and build systems so your team can actually use insights when they need them.

No guessing, only evidence

Every decision I recommend is backed by user research, data, or cognitive science—never just my opinion. When stakeholders push back, you'll have evidence to defend it.

Strategic prioritization over feature sprawl

Every yes means saying no to something else. I'll help you focus on the 20% of work that drives 80% of value—and feel confident saying no to the rest. Even when it's the CEO's favorite feature.

Seamless Design-to-Code Handoff

I build design systems that mirror your actual codebase—same variables, same components. This means designs ship accurately the first time, with fewer bugs and faster timelines. No more 'that's not what it looked like in Figma.

Done is better than perfect

I design for what we can ship now while keeping an eye on what's next. Real users teach us more than endless internal debates ever will.

Accessibility isn't optional

Every design meets WCAG 2.1 AA standards from day one. Good UX is accessible UX—no compromises, no 'we'll fix it later.

AI-Powered Efficiency

I use AI to accelerate research analysis and workflows—cutting analysis time by drastically. This means deeper insights delivered faster, so you can make decisions while they still matter.

What Makes Me Different?

15 years teaching + PhD in how to make EdTech that aligns with how people think and learn - I've been on both sides. I know what it feels like when EdTech adds work instead of reducing it—and I understand the cognitive science behind why that happens.

"Founding designer" multiple times - I've built UX teams from scratch at three EdTech companies, each time delivering measurable results: 41% increases in completion, 68% fewer clicks, products that win awards.

I speak both languages - I can talk to your engineering team about technical constraints and your sales team about what teachers need in September vs. March.

Strategic thinking + practical execution - I don't just tell you what's wrong. I build the systems, workflows, and AI-powered processes that fix it—and stick.

Featured Case Studies

AI-powered Lesson Sequence Builder

Designing a company's first AI-powered feature

Strategy, ResearchOps & DesignOps

Established comprehensive UX Strategy, ResearchOps and DesignOps frameworks and workflows

Accelerated Research

30hr per month

Accelerated Development

14 Weeks

Rebuild & Refresh for Usability & Engagement

Quickly developed an 18-month UX strategy to create the best possible user impact in conjunction with cross-functional priorities, resulting in the largest back to school release in company history and an ISTE "Best in Class" award for "Secondary Education"

User Task Completion

33% Increase

Clicks to Complete Task

68% Decrease